FILM INDUSTRY

Thursday 13th February 2025

LO/ to research key terminology and context surrounding the film industry.

franchise-

an authorization granted by a government or company to an individual or group enabling them to carry out specified commercial activities, for example acting as an agent for a company's products.

distributor-

an agent who supplies goods to retailers.

Hollywood major-

the five diversified media conglomerates whose various film production and distribution subsidiaries collectively command approximately 80 to 85% of U.S. box office

teaser-

a short introductory advertisement for a product that stimulates interest by remaining cryptic.

montage-

the technique of selecting, editing, and piecing together separate sections of film to form a continuous whole.

ensemble cast-

An ensemble cast is one that comprises many principal actors and performers who are typically assigned roughly equal amounts of screen time.

tentpole film-

A tentpole or tent-pole is a program or film that supports the financial performance of a film studio, television network, or cinema chain.

high-concept-

having a striking and easily communicable idea.

enigma-

a person or thing that is mysterious or difficult to understand.

The current "Big Five" Hollywood majors are Universal, Paramount, Warner Bros., Disney, and Sony
the main aim of film marketing campaign generates buzz but also drives ticket sales, capturing audience interest before the film even hits theatres
the common marketing techniques used are social media, trailers, target audiences, posters and many more.
the film poster will convey the movie title, tagline, and release date.
the difference between a teaser poster and a theoretical poster is that a teaser will not coney much information but the theoretical poster has more information.
A popular film franchise that stretches from 2001 to 2023 is fast and furious

case study- James Bond

the writer of James bond is Ian Fleming
all the titles of the films are

1962 Dr. No

1963 From Russia with Love

1964 Goldfinger

1965 Thunderball

1967 You Only Live Twice

1969 On Her Majesty’s Secret Service

1971 Diamonds Are Forever

1973 Live and Let Die

1974 The Man with the Golden Gun

1977 The Spy Who Loved Me

1979 Moonraker

1981 For Your Eyes Only

1983 Octopussy

1985 A View to a Kill

1987 The Living Daylights

1989 License to Kill

1995 GoldenEye

1997 Tomorrow Never Dies

1999 The World Is Not Enough

2002 Die Another Day

2006 Casino Royale

2008 Quantum of Solace

2012 Skyfall

2015 Spectre

2021 No Time to Die

main characters are

James Bond
Daniel Craig

Le Chiffre
Mads Mikkelsen

Vesper Lynd
Eva Green

René Mathis
Giancarlo Giannini

Mr. White
Jesper Christensen

Valenka
Ivana Miličević

Felix Leiter
Jeffrey Wright

Solange Dimitrios
Caterina Murino

M
Judi Dench

Gettler
Richard Sammel

Steven Obanno
Isaach de Bankolé

Alex Dimitrios
Simon Abkarian

Mollaka
Sébastien Foucan

Ocean Club Receptionist
Christina Cole

Kratt
Clemens Schick

Fukutu
Tom So

Madame Wu
Thai Chin

Croatian General
Vladimír Kulhavý

Herr Mendel
Ludger Pistor

Dealer #1
Andreas Daniel

Card Player #3
Diane Hartford

Tomelli
Urbano Barberini

Pilot
Robert G. Slade

Hot Room Technician #1
Simon Cox

Tournament Director
Carlos Leal

Infante
Ade

Tennis Girl #1
Alessandra Ambrosio

Woman in Casino
Tara Cardinal

Card Player #1
John Gold

Chief of Police
Michael G. Wilson

Fisher
Darwin Shaw

Hotel Splendide Limo Driver
Jirí Lenc

Hot Room Technician #2
Rebecca Gethings

Gallardo's Bodyguard
Jan Loukota

Card Player #2
Jerry Inzerillon

Hotel Splendide Clerk
Regina Gabajová

Dossier Girl
Simona Brhlíková

Carter
Joseph Millson

Treasury Bureaucrat
Phil Méheux

Gettler's Man
Glenn Foster

Tall Man
Leo Stransky

Croupier
Nigel Pilkington

Arresting Officer
Robert Jezek

Shop Assistant
Michaela Ochotská

MI6 Technician #2
Pete Britter

Venice Hotel Concierge
Ivan G'Vera

Police Chief's Girlfriend #2
Marcela Martincáková

Stockbroker
Tom Chadbon

Gräfin von Wallenstein
Veruschka von Lehndorff

deutscher Tourist Schultz
Jürgen Tarrach

Man at Airport Security
Richard Branson

DO NOW Thursday 27th February 2025

a franchise is a serious or films based on an original story
a distributor is an agent who supplies goods to retailers
a Hollywood major is a large production company that dominates Hollywood
a teaser is a trailer or poster that interests the audience by showing little details.
a tentpole film is high budget film that is expected to be successful so it can support smaller productions

Film industry

lo/ to explore the process film making

production

distribution

marketing

exhibition

vertical integration- the three processes of a film that are complete by big companies.

an example would be if...

Warner brother made a film

they then distribute and market it

and finally they show it in the Warner brothers village cinema

Production

pre-production- planning a film

look at a scrip and story board
create a production schedule

production- creating a film

filming the film
using cameras and equipment
includes having actors following schedule

post- production- final editing and releasing of film

cutting film together
fix mistakes
adding special effects

producers have to

secure funding for the film
manage crew cast and directors
manages locations, equipment and schedules
manage any problems that occur
they oversee pre-production, production and post-production

set text- no time to die

produced by EON productions
Danjak and MGM, hold rights to the James bond films.
it is a studio film with high production values
other production companies involved with the making of no time to die include MGM productions
the budgets for the production was £2114 million
it was made in several countries, including Italy, Jamaica, Norway ,London
it was filmed between march 2019- December 2019 meaning it took 10 months to film
For the opening scene of Skyfall, Daniel Craig was given 85 identical versions of Bond's Tom Ford suit

DO NOW Thursday 06th March 2025

pre production is planning and looking at the script
production is the filming process
post production is editing all the clip and adding effects if needed
the producer of no time to die was eon productions

Title: distribution & marketing

LO/ To explore the process of film making.

Distribution

the process of of making copies
show films at festivals
delegate the distribution to a smaller company that they own, this is vertical integrated
they need to work out and stick to budget
consider theatrical windows and release dates

Set text

United Artists Releasing (North America) and Universal Pictures (International) where the USA and UK distributors for no time to die
yes they are part of a commemorates
yes it is vertical integrated
30 September 2021 in the United Kingdom and on 8 October 2021 in the United States where the cinema release dates, the DVD was released on 20 Dec. 2021

Advertising and Marketing

films can be marketed by

print ads
teasers
trailers
over the radio
through the media
on billboards

The delay in releasing the no time to die film had a massive effected on marketing because they had to continue to market and keep people interested until its actual release date. This will cost lots of money as marketing is expensive and repeating it will be costly. over all they and to re-market around 3 times this cost around £4.25 million.

DO NOW Thursday 13th March 2025

distribution is making copies
universal
amazon
April 2020 due to be released
September 2021 was actually released

Marketing and promotion

lo/ To explore the marketing methods in NTTD

Explain why the delayed release on no time to die was an issue for the team behind the movie?

The delayed release on the no time to die movie led to mass loss of money towards the film. The original marketing strategies not only cost a lot to make but once the film got delayed they also became completely useless as they were out of date and everyone had already seen them. this meant that marketing the film had to be repeated 3 times causing a major loss in the money for marketing the film. another issue with the delay in release date is that the film soon became out of date as well. Due to the film being delayed by a year and a half all the products in the film soon became old and outdated, this meant that the team had to reedit the film which took a long period of time and a lot of money.

Task

1. examples of promotion used for no time to die:

Formula 1 activation
print and social campaign
dealership promos and commercials
social media
toys
magazines
food
drinks
film posters
partnerships with other companies

product placement in the film no time to die

Heineken- adverts
Aston martin- seen in the film
Omega- seen in the film-

Soundtrack-

Billie Eilish- soundtrack
bond radio- played non stop James Bond soundtracks for a week straight

DO NOW Thursday 20th March 2025

marketing is attracting the audiences attention to a product for example adverting of a film
because of covid no time to die was delayed
marketing for no time to die consisted of brand deal and teasers
Billie Eilish
the soundtrack was promoted through bond radio week by Bauer radio

circulation and regulation

lo/ to explore circulation and regulation in the film industry

stages of exhibition

cinema release
DVD release or release on streaming sights
free to air on television

No Time To Die Case Study

it was in the cinema for only 1 month
the box office made around $774.2 million
it was not released on DVD/VOD/PPV simultaneously
it became free to air in the uk when it was shown on new years day in 2023
it was available on apple tv, prime and youtube
the sales of the DVD/VOD/PPV where highly successful

Regulation

BBFC

No time to die

the age classification for no time to die is 12a
the financial positives are that younger children will need to bring parents which will lead to the sales of more tickets.
the digital age rating is a 12

DO NOW Thursday 3rd April 2025

industry is a collection of companies that all produce the same type of things
radio, film and gaming
audience is the set group of people that products are aimed to sell to
middle class women - radio or 12-25 Fortnite/ video games
1 minute

DIRT WORK LESSON

3a- EON production, produced no time to die

3b- conglomerate is being able to use different devises to watch a piece of media work, this could include phones or tvs. This is often used to make more money.

target for 3d- following the structure of how to write

describe the examples of marketing
examples from NTTD
link this to the platform it was used on and wide examples.

3d- The film industry markets and distributes films by using different marketing tactics such as doing brand collaborations. This can be seen in the production of no time to die as Danial Craig takes part in a Heineken advert that references his character James Bond. This helps promote both companies as it will invite the audience of Heineken to watch no time to die but it will also make the big fans of no time to die want to drink Heineken. This uses many different platforms as the advert was promoted for anyone to see on youtube which used the online platform. Another example would be when the film industry use trailers and teasers to attract the audience to a film or show. This was used by the marketing team of no time to die as they released both a trailer and teaser of the film. the full trailer allows the audience to see what is going to happen in the film and the marketing team often use all the action scenes in the trailer to make the audience more interested. Trailers and teasers can be seen on many different platforms juts like the Heineken advert, however it is often seen on platforms such as youtube or other online platforms.

target for 4c- use more example from the archers website

The Archers website appeals to the audience as it uses the drama and interesting topics of each episode to attract their audiences. An example of this would be through the fact that the website allows the audience to catch up on any missed episodes, through the omnibus or saved episodes. This allows the audience to stay up to date with the show and also use it as a way to escape reality. This overall links to the uses and gratifications theory as it uses the entertainment element.

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